You report back to the head of Diet Development at SuperFusion Wellness, and tell them about the guidance that you received from doctors, that there’s no one-size-fits-all solution when it comes to cancer and nutrition.
They ask what you think the next step for the company should be.
Discuss the pros and cons of the different options you might propose and choose one.
Don't Market to Patients
Rather than explicitly targeting cancer patients, the marketing campaign would instead market to a general audience who are looking to make healthy choices that complement their individual lifestyles.
Choose This
Pause the Campaign
Marketing campaigns would pause until clinical trials could be conducted that would test the effectiveness of the Evergreen diet for specific cancer patient populations.
Choose This
Fire the Supervisor
Maybe it would be better to replace the current Marketing Manager (your supervisor) with someone with a background in nutritional science who can promote responsible marketing practices.
Choose This
